Sunday 27 October 2013

Political Spin: US Presidential Elections - Celebrity Endorsement

This is an example where in the run up to the American presidential elections, the candidates often used celebrities to endorse their policies. In this example, we see a number of celebrities supporting Obama's policies regarding LGBT rights and equality.

 

Celebrities are often used to endorse ideas because viewers will relate more to their favourite celebritie's opinions and therefore support them with their vote. 



Emma Duncombe


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